EXHIBIT METER

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20×20 Island Booth

Challenge
Design a functional space with 3 distinct product demonstration areas and ensure brand recognition from across the exhibit hall without using a hanging sign.

Solution
We started out this exhibit design process by focusing on the demonstration areas, and ensuring that they were clearly defined and had compelling messaging appropriate to each product visible from a distance.  We then worked upward to create eye-catching brand elements in the air using angular signage with back lit LED elements to draw attention. Finish it off with a custom flooring solution creating a clear traffic pattern and you’ve got this handsome design.

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